Rule 5: Flip the Script and Keep Flipping It

Rule 5: Flip the Script and Keep Flipping It

Welcome to Rule 5, we are nearly to the finish line! It’s been an incredible journey in which you have identified your idea, built a kitchen cabinet, put your financial dos and don’ts in place, and launched a product or offering that you continue to test. Now, it’s...
Rule 4: Start Before the Gun Goes Off

Rule 4: Start Before the Gun Goes Off

It’s official. You’re in startup goddess mode and you will not sacrifice growth for a good night’s sleep. You know what it’s going to take – financially and emotionally – to build your business. And you know what you are giving up, and why, to pursue your...
Rule 2: Build Yourself a Kitchen Cabinet

Rule 2: Build Yourself a Kitchen Cabinet

You’ve got a winning idea. Now you need your personal pit crew to help you nurture it into a real business. Running a new business idea is usually just that, running. A body in motion tends to stay in motion, so it’s natural to put your head down and follow your...