The Founder Files
Why Mompreneurs Can’t Do It Alone
Embarking on the entrepreneurial journey as a mom is a feat that undeniably requires more than just personal grit and a good business idea. It demands a robust support system, or as we like to call it, a Village. Research shows that women with a solid support network not only earn more but also gain more opportunities and achieve greater career success.
Rule 3: Don’t Sacrifice Growth for a Good Night’s Sleep
The mistake we see so many women making is falling in love with their product or service idea before figuring out if there is enough market opportunity to make it a business. Whether you are in the dreaming stages, pitching an idea to friends over brunch, or in a hot and heavy funding round, a compelling elevator pitch has to begin and end with a “can’t miss” market opportunity supported by explosive growth stats.
Conquering Startup Overwhelm
Navigating startup overwhelm isn’t just about pushing through; it’s about managing your energy and expectations in a way that prevents burnout. In the startup game, endurance is key, and giving yourself grace is not just necessary—it’s essential.
Rule 2: Build Yourself a Kitchen Cabinet
You’ve got a winning idea. Now you need your personal pit crew to help you nurture it into a real business. Your kitchen cabinet should be a group of unofficial advisors and/or close friends who understand your business goals, give solid advice and aren’t scared to speak truth to power.
The Art of Pretending: How to Overcome Imposter Syndrome
There is no perfect formula for how to overcome imposter syndrome, it’s a journey. It’s about learning to manage and mitigate its impact, allowing you to take two steps forward for every step back. Learn key mindsets that silence self-doubt and help us challenge negative self-talk effectively.
Rule 1: Prioritize the Right Idea Over Your Passion Project
So, you’re ready to channel your inner maverick and go for your gold. The best place to start is with Rule One – so let’s dive right in.
An Introduction to The Rules
Our journey, laden with both triumphs and trials, inspired us to craft a set of guiding principles—a playbook for aspiring entrepreneurs to navigate the tumultuous waters of business without succumbing to the pitfalls that ensnared us. We will unpack these lessons in our blog series, offering you not just insights but actionable strategies to propel your ventures forward.
Ditching Three Behaviors Standing in the Way of Your Startup Success
Navigating the path to startup success is as much about avoiding pitfalls as it is about seizing opportunities. We’ll share numerous strategies for propelling your venture forward. However, it’s equally crucial to recognize and sidestep the common traps that can derail even the most promising startups.
Meet the Female Mavericks
From corporate life to trailblazing entrepreneurs, Beth and Victoria share the highs and lows that inspire new beginnings. could inspire your next chapter.
Want to Turn Your Ideas into a 7-Figure Reality?