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Rule 4: Start Before the Gun Goes Off

Rule 4: Start Before the Gun Goes Off

by Beth Mazza | Nov 4, 2024 | Female Entrepreneurs, Mindset & Leadership

It’s official. You’re in startup goddess mode and you will not sacrifice growth for a good night’s sleep. You know what it’s going to take – financially and emotionally – to build your business. And you know what you are giving up, and why, to pursue your...
Rule 3: Don’t Sacrifice Growth for a Good Night’s Sleep

Rule 3: Don’t Sacrifice Growth for a Good Night’s Sleep

by Beth Mazza | Sep 17, 2024 | Female Entrepreneurs, Mindset & Leadership

You’re ready to turn your winning idea into a growing, thriving, real-world business. It’s time to step out of your comfort zone and get serious about what you will (and won’t) do for success. Despite solid ambition, some Female Mavericks struggle with the mindset...
Rule 2: Build Yourself a Kitchen Cabinet

Rule 2: Build Yourself a Kitchen Cabinet

by Beth Mazza | Aug 20, 2024 | Female Entrepreneurs, Mindset & Leadership

You’ve got a winning idea. Now you need your personal pit crew to help you nurture it into a real business. Running a new business idea is usually just that, running. A body in motion tends to stay in motion, so it’s natural to put your head down and follow your...
Rule 1: Prioritize the Right Idea Over Your Passion Project

Rule 1: Prioritize the Right Idea Over Your Passion Project

by Beth Mazza | Jul 9, 2024 | Female Entrepreneurs, Mindset & Leadership

So, you’re ready to channel your inner maverick and go for your gold. The best place to start is with Rule 1 – so let’s dive right in.  The mistake we see so many women making is falling in love with their product or service idea before figuring out if there is...
An Introduction to The Rules

An Introduction to The Rules

by Beth Mazza | Jul 2, 2024 | Female Entrepreneurs, Strategy & Growth

We sat in the conference room, anxiously awaiting our presentation slot. We had been asked to present our boldest and best ideas to move into a new market and double the growth of our business segment. We had prepped for weeks. Our PowerPoint was flawless. Finally, it...
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