by Beth Mazza | Jul 8, 2026 | Strategy & Growth
The day I sold my first company, I didn’t pop champagne. I signed the documents, took the congratulatory calls, and went home to make dinner for four kids. Sometime after putting the kids to bed, I took a peak at my checking account. It had a lot more zero’s...
by Victoria Sivrais | May 20, 2026 | Strategy & Growth
Now go tell three people your idea. (And one of them cannot be your mother.) Over the past two weeks, we’ve walked through the Mommy Mayhem Matrix — the non-negotiables and flexibility requirements that tell you whether a business fits your actual life — and the...
by Beth Mazza | May 14, 2026 | Strategy & Growth
Now let’s talk about why 1% of $100M isn’t actually the win you think it is. Last week, we walked through how to calculate your Total Addressable Market — the top-down approach, the bottom-up approach, and why the number has to land between $100 million...
by Victoria Sivrais | May 7, 2026 | Strategy & Growth
The entrepreneurship playbook wasn’t written for moms. Here’s how we rewrote it — starting with the math and the non-negotiables. The entrepreneurship playbook wasn’t written for people with kids who somehow need to feed a starving family, get them...
by Beth Mazza | Apr 22, 2026 | Strategy & Growth
Everyone is talking about AI taking over. How it is changing search. How it is changing how buyers find vendors. How it is going to make half of what you are doing right now obsolete. And then someone tells you to overhaul your website, learn prompt engineering, add...
by Victoria Sivrais | Apr 8, 2026 | Strategy & Growth
And mistaking one for the other is costing you more than money There is a moment in the early life of every small business when the finances feel completely under control. Your accountant files the taxes. QuickBooks is (mostly) up to date. You know roughly what came...
