by Victoria Sivrais | Mar 11, 2026 | Strategy & Growth
Why every female founder needs to obsess over the expense line — not just the top line. She had a beautiful business. On paper. Consistent revenue, a growing client list, and a system that was genuinely working. She was a sales consultant who had cracked the code on...
by Beth Mazza | Jan 29, 2026 | Strategy & Growth
Victoria and I were 24 hours away from signing the worst deal of our lives. The acquisition offer sat on the table. Life-changing money. The buyers kept calling, increasingly exasperated. Our lawyers had the paperwork ready. All we had to do was sign. But something...
by Beth Mazza | Jan 21, 2026 | Strategy & Growth
I still remember the exact moment Victoria and I finally admitted what we’d been avoiding for weeks: our business was in a death spiral. We were sitting in our conference room, staring at numbers that made us physically sick. For a company used to 50 percent...
by Victoria Sivrais | Jan 14, 2026 | Strategy & Growth
We’ll never forget the day Jessica showed up for our first coaching call. She was supposed to be celebrating. Her sustainable baby products business was launching in two weeks. She had a gorgeous website, beautifully designed packaging, and partnerships with three...
by Beth Mazza | Dec 30, 2025 | Strategy & Growth
We published 47 articles in 2025. These five got the most clicks, the most saves, and the most “wait, what?” messages. 1. Sunday Sanity: How Pancakes and Planning Saved My Mompreneur Mind (and My Business) Sunday pancakes changed everything. Most...
by Victoria Sivrais | Dec 17, 2025 | Strategy & Growth
Most entrepreneurs waste their best research every December. They close out the books, breathe a sigh of relief (or frustration), and immediately start planning for next year with fresh eyes and clean slates. New goals. New strategies. New energy. It feels productive....
